Your brand on every TV: why a branded Roku channel keeps customers with you
With a generic player, customers see someone else’s brand. With SMARTERS PREMIUM - ROKU they open your channel, see your notices and connect only to your servers.
Your customers judge your service by what they see on the TV. If that is a generic player with someone else’s name, your brand is invisible, and moving to another provider can be as easy as signing in with a different line in the same app.
A channel published with your brand changes that. SMARTERS PREMIUM - ROKU puts your name, logo and colors on the customer’s Roku, and every screen of the channel works for your business.
Your name where customers look every day
The channel is published on Roku under your name, with your logo, icon and colors. The sign-in screen carries your background and your welcome text, and each home tile can carry your own photo, title and subtitle in Spanish, English and Portuguese.
A channel that only connects to your servers
SMARTERS PREMIUM has no URL fields. Customers pick the server or portal from the list you load in your panel, so the channel works with your service and no one else’s.
Talk to your customers inside the channel
Your panel gives you direct ways to reach every Roku that runs your channel:
- Notices that appear once when the channel opens: a welcome, a new feature, a schedule change.
- Promo banners on the home screen, with your own image.
- Maintenance, update and blocked device screens that show your WhatsApp, Telegram, email and website.
Trials that start with your brand
Any of your servers can offer a free trial with a time limit, one per device. A customer who tries your service on Roku sees your channel from the first minute, not someone else’s player.
A modern app makes your service look premium
Customers compare everything with the big streaming apps. Detail pages with cast photos, a grid TV guide with a live preview, seven color themes and nine home layouts make your service look like one of them.
Frequently asked questions
Can I change the look after the channel is published?
Yes. Themes, colors, the home layout, tile photos and texts, banners and notices are changed from your panel and apply the next time the channel opens.
Will my customers see “Nova Player”?
No. Nova Player is the demo brand in our videos and screenshots. Your channel is published with your name, logo and colors.
Can customers use my channel with another provider?
The channel has no URL fields and only lists the servers and portals you load in your panel.
Keep reading
- 7 themes, 9 home layouts and your own photos
- 7 ways SMARTERS PREMIUM cuts support messages on Roku
- One-time payment vs monthly fees: what a branded Roku channel really costs
SMARTERS PREMIUM - ROKU (Xtream & Stalker Portal) is available at a $200 launch price (regular $350), a one-time payment with no monthly app fees. It is published on Roku with your brand and comes with your own admin panel. Watch all 15 videos on the full page or view it in the catalog.
